In today’s day and age social media is a necessary channel for any business as it allows
for marketing to reach a much wider audience.

While working on the Court Design Team at Eastbay I collaborate with both category managers/coordinators and our social media team to ensure that the posts I am creating will resonate with our consumers and drive sales.

So far in 2019 social posts from the Basketball and Jordan categories have had approximately 57,700,000 impressions and 1,500,000 engagements.